As a Senior Paid Media Account Manager your role will encompass a full approach to campaign strategies for your assigned clients. Your key tasks will include:
- Lead the way in new channel growth i.e. Programmatic & Amazon rather than focus solely on Google and Bing. We want someone who can take full control of this next stage of growth within the PPC industry.
- Manage the companies top 5-10 clients
- Initiate and develop large scale projects that can generate huge impact on growth of the department and company
- Report to client based on growth opportunities within the current campaigns and outside of just the Google and Bing network.
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals
- Monitor and evaluate results and performance across the major channels
- Communication to team and management on project development, timelines, and results
- Work across other departments to identify cross channel strategies
Assist in new business to increase department revenue across all PPC platform